Commerce + Communities Today (C+CT), a renowned retail real estate publication, recently interviewed Jason Wollum, retail practice director at Henderson Engineers. Wollum provided expert insights for an article regarding the growth of medtail – a hybrid of medical and retail that involves healthcare providers setting up shop in storefronts that traditionally cater to retail establishments. His feature stems from Henderson’s involvement in providing building systems design for a variety medtail projects.

Wollum discussed the flexibility and pricing benefits that attract medtail tenants to retail spaces, especially given the abundance of retail vacancies. He also touched on the brand loyalty healthcare providers can establish by being conveniently located in retail centers as well as the importance of delivering a great patient experience through design, branding, and service.

C+CT is owned by the ICSC (Innovating Commerce Serving Communities), the world’s largest trade association for the retail real estate industry. To read the full C+CT article, visit https://www.icsc.com/news-and-views/icsc-exchange/medtail-expansion-accelerating.